Comparing cars, for the most part, is an exercise in subjectivity. Truly, who's to say if Bob's Nissan is better than Tom's Volkswagen, or where Jeff's Ford fits in the whole mix? What may be indisputable, however, is which auto brands boast the most value.
Market research firm BrandZ conducts an exhaustive survey each year, and has released its list of the most valuable auto brands on earth, based on factors like revenue, profit and quantitative worth to the consumer. Does your car maker crack the top 10? Click through to find out.
* All figures in USD.
* Bing: How much is your car worth?
A 1967 Shelby GT500 Super Snake sold for $1.3 million. Do you think classic cars were made better than modern rides?
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- Yes, the quality of cars from the 1960s and '70s is the best
- No, modern technology makes cars better today
- Maybe, it's hard to say since most Canadians get a new car every 10 years