When Chrysler transformed Ram from a model into its own brand, it needed to make a mark. Helping to do so is Sam Elliott. His deep, resonant, cowboy-esque voice might strike a chord with you - especially if you've seen The Big Lebowski (he was "The Stranger" who narrated it) and more recently, Up in the Air, and We Were Soldiers.
Up until 2008 Elliott served as the voice for the National Cattlemen's Beef Association rattling off the time-honoured tagline, "Beef. It's what's for dinner." These days, he's also the voice of Smokey Bear, the U.S. fire prevention mascot.
How prepared are you and your car for spring?
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- 68 %Winter tires are off tune-up has been done and I'm set to take on the hot season!
- I've been procrastinating getting my winter tires put off. This weekend, I promise!
- I'm daydreaming of warmer days and to protest winter, I'm driving my convertible.
- Excited, see you around!